Oko Nono the Doritos pug has shot to stardom since her ad won the Crash the Super Bowl contest and aired to more than 111 million Americans on Sunday night.
Doritos has been known in recent years to avoid the big advertising firms and go with smaller units, or hold contests in which customers create their ad concept and Doritos make it a reality.
The add was shot for $500 and USA Today's nod as the best of Super Bowl XLV.
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